+CASSIEWILKINSON
Fuelling Your Fashion Ambitions
Fashion Product and Operations Consultancy
If you are a new or growing fashion business, finding experienced and flexible support can help you deliver change quickly, enabling you to get on with what you do best.
As a founder, creative leader or CEO of a fashion business, you already know that expansion brings unique challenges. Maintaining deadlines alongside the diversifying of your collection, refining supply chain or expanding the team can be alot to juggle. Keeping this within budget, even more so.
My mission is to support the evolution of you and your business.
With over 15 years in luxury fashion, I deliver strategic analysis and pricing insight, development and production consultancy, project management and planning. I empower founders and management teams to scale themselves whilst they scale their businesses.
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About me
Having held in-house leadership roles in luxury fashion and retail for over 15 years, I have a proven track record building and scaling fashion brands and businesses.
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I have held senior roles in leading brands including Erdem, Luella and Cabbages & Roses (acquired by Jigsaw).
In a fast-changing world, I am acutely aware of the challenges fashion businesses need to respond to. I am passionate about helping founders and businesses navigate these complex issues.
I specialise in guiding brands through the intricacies of development and production strategy and operations, enabling them to meet financial and brand goals.
Specific Services
+ Strategy development and business planning
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​+ PLM management - all areas within the development and production process
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+ Critical path creation and management
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+ Pricing strategy, structure and margin optimisation
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+ Budget creation and management
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+ Sourcing - raw materials and manufacturing, sustainability and ethical trading practices
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+ Process development (including system software), supply chain and logistics
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+ Development and production problem solving and troubleshooting
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+ People management, recruitment, infrastructure and mentoring
How can I support you?
Whether you are a founder, emerging or an established brand, my aim is to provide the experience and additional support you need to realise your ambitions.
I can collaborate with you on a flexible or fixed basis, and can work on a specific project or provide ongoing support, depending on your needs. I also offer bespoke packages including remote and in person meetings, advisory support and task completion.
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Founders
Being the founder in a new brand can feel like a lonely place. Organising your ideas, developing the collection, assigning a calendar and defining a budget for each arm of the business can be daunting.
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I'll support you in laying the foundations of your brand, acting as a sounding board and helping you to keep the plates spinning - enabling you to tackle the journey with focus and clarity.
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Emerging brands
You've got the fundamentals in place, and now you need to clearly define your strategic goals and align your team around them.
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I'll work with you to take the business to the next level, by helping you create pricing strategies across product lines and deploying seasonal calendars to enable collection development and production.
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Established brands
Diversifying your product offering and exploring new markets is the key to growth.
Managing and delivering change effectively is vital.
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I'll arm you up to enhance production operations in domestic and international markets by refining your supply chain, developing new product lines and creating the efficiencies that optimise margins.
Testimonials
"I had the pleasure of working with fashion consultant Cassie Wilkinson for my knitwear studio. Her expertise in overseeing all fashion business operations, from design development, to production, team organisation and pricing strategy was invaluable to our growth. From start to finish, Cassie was both empathetic and efficient, emphasising on our strengths but also spotting challenging areas to improve. She has a remarkable ability to see the big picture while also addressing the finer details, bringing us clear insights and an actionable plan which impacted positively how we operate. I can’t recommend Cassie highly enough."
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Khanh Brice Nguyen, Director KBN Knitwear
"Cassie joined us to help streamline our production processes as we were scaling the business and needed to better manage our workflow and the team efficiently. Cassie took her time to understand our business and find best approaches to suit our operation to embed new ways of working, while also being flexible and taking on new tasks including dealing with other service providers and providing advice on marketing and pricing. She has a very positive and collaborative manner and we always looked forward to our meetings, not only did she improve our processes, she always made us feel calmer, happier and ready to move forward. This has now helped us build the foundation for a slick process from early design through to sampling, production and having our new collection ready on the shop floor!"
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Linda Souto Maior, Co-Founder Usual Objections
Testimonials
"Cassie not only brings incredible attention to detail with Production matters immediately at hand, but also brings to bear her experience and acumen in always being able to think one step ahead, which makes her an incredible asset. She navigates everything from dealing with suppliers to efficiently creating practical production workflow documents in a calm, positive and super efficient manner. I will absolutely work with her ongoing on WHATEVER. and can't recommend her highly enough."
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Sophie Bloomfield, Founder WHATEVER.
"As an incoming CEO with no prior experience in managing Atelier, Development or Production teams, I fell on my feet when I inherited Cassie as Production & Development Director.
With over 15 years' experience under her belt, Cassie has built a well-earned reputation for being a dynamic, pragmatic and passionate C Suite member. She has a wealth of knowledge in the production/development of RTW and Accessories and has built strong relationships with key stakeholders in the industry.
Cassie loves a project! She is inherently a problem solver and approaches her work in a considered yet proactive way, happy in both strategy and execution."
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Philippa Nixon, CEO Erdem
Get in touch
Let's talk about your business and what you want to achieve.
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